First Christmas

Client: Erste Bank
Agency: Jung von Matt
Role: Creative Director / Art Director
Director: Kyra & Constantin
Production: Passion Pictures

Meet Henry, a young hedgehog hopeful of finding friends on his first day of school. Which would be easy if only his quills didn't get in the way all the time.

Making of

People seemed to like it as it garnered

170+ Million

views all around the world.

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And lovely comments like:
@rudraigh: "Erste Group could be a fucking weapons factory and I'd still retweet this."

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© 2019 Michael Nagy and the respective agencies. All rights reserved - Imprint